Magazines News
Buff books compete more for auto ads; Auto magazines are no longer top choice for auto advertising.(Marketing)
Byline: Marty Bernstein Call them automotive enthusiast magazines or buff books. Either way, they no longer are the most popular venue for auto advertising in U.S. consumer magazines. Last year, the five largest enthusiast magazines had a total of 2,297 pages of automotive advertising, according to
Publication: Automotive News
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Hachette Filipacchi Media U.S., Publisher of World's Largest Auto Magazines, Taps Jumpstart Digital Marketing to Rep CarandDriver.com and RoadandTrack.com For Local Auto Media Business.
SAN FRANCISCO -- SAN FRANCISCO, March 4 /PRNewswire/ -- Two of the largest circulation auto magazines in the world, CarandDriver.com and RoadandTrack.com, have selected Jumpstart Digital Marketing, Inc., an interactive media sales, marketing and technology company, specializing in maximizing
Publication: PR Newswire
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Smooth ride: Dub Media Services isn't just a magazine company--it produces auto shows, retails toy cars and licenses its name to Chrysler.(This Week: VERSATILITY)
[ILLUSTRATION OMITTED] ONE day, Myles Kovacs was looking at Lowrider, a magazine that caters to Latino car enthusiasts. He noticed that there were many ads for chrome wheel rims. That was bizarre, he thought to himself, because low-rider car guys like wire rims. And so the photos that went with the
Publication: Los Angeles Business Journal
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Auto magazines to put Tesla electric sports car to the test
SAN CARLOS -- As far as sports cars go, the San Carlos-based Tesla Motors Roadster can really hum. The electric-powered car is so quiet, in fact, that one can barely hear the motor when the gas pedal is floored -- but its acceleration is definitely noticeable. The 2,700-pound, two-door vehicle can
Publication: Oakland Tribune
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Auto magazines honor Dodge Caravan, Honda Civic as Car of the Year.(Originated from Knight-Ridder Newspapers)
Two of the most auto industry's most prestigious magazine awards were handed out Tuesday. Motor Trend selected Chrysler's redesigned Dodge Caravan as its Car of the Year _ the first time a minivan has been selected. ``Ever since Chrysler Corp. created the minivan market in 1984, each successive new
Publication: Knight Ridder/Tribune News Service
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Auto magazines charge up for electric roadster test-drive
AS FAR as sports cars go, the Tesla Motors Roadster can really hum. The electric-powered car is so quiet, in fact, that one can barely hear the motor when the gas pedal is floored -- but its acceleration is definitely noticeable. The 2,700-pound, two-door vehicle can go from 0 to 60 mph in a
Publication: Oakland Tribune
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On Wheels, Inc. to Refocus Magazines; Black/Latino Auto Magazines to Become a Stronger Force for Consumers.
DETROIT -- On Wheels, Inc., the publishing arm of African Americans On Wheels and Latinos On Wheels magazines, today announced a strategic initiative to restructure the company's focus to better serve the needs of the company's primary customers -- African American and Latino vehicle consumers. The
Publication: PR Newswire
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Brisk sales of auto magazines at motor exhibition
New Straits Times 12-03-2000 Brisk sales of auto magazines at motor exhibitionEdition: New Sunday Times; 2*Section: NationalKUALA LUMPUR, Sat. - MTM Publication Sdn Bhd has sold 1,800 copies of Malaysia Motor Trader and AutoCar magazines worth a total of RM12,960 during the ongoing Kuala Lumpur
Publication: New Straits Times
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Auto magazine focuses on African Americans
Few people noticed when a start-up publication called African Americans on Wheels arrived a year ago. It was thin - 12 pages, five ads. And unless you read one of the 20 black newspapers that carried the magazine, you probably didn't see it. Today, the magazine has 32 pages and 15 ads, and it
Publication: Chicago Sun-Times
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Magazines go online to chase auto ads; Some publications only can be found on the Internet.(Marketing)
Byline: Grant W. Repsher As automakers continue to shift ad spending from traditional media to the Internet, magazine publishers are responding with online versions of print products. Some enthusiast magazines, also known as "buff books are expanding the content they offer exclusively on their Web
Publication: Automotive News
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